What exactly is digital accessibility?

Digital accessibility aims to ensure that any content, service, or digital platform can be used by as many people as possible, regardless of their knowledge, abilities, or the type of device they use to access the information.

Over the years, several myths about digital accessibility have emerged. One of the most widespread is the idea that its implementation is expensive and involves an additional cost with few benefits. This is not only untrue, but it also contradicts the core principle of accessibility and usability, whose goal is to optimize resources and make information access clear and intuitive. Another persistent myth is that digital accessibility only benefits people with disabilities, whereas it actually improves navigation and usage experiences for everyone.

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Advantages of digital accessibility

There are multiple reasons to ensure that digital environments are accessible. Here are some of the most important:

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Market

Greater reach and audience expansion

  • Improves usability across all types of devices and platforms.
  • Ensures that all individuals can access and use digital content.
  • Makes content more accessible for older adults and people with various needs.
  • Enhances visibility and search engine ranking.
  • Allows for the reuse of content in multiple formats or devices.
  • Facilitates internationalization through subtitles, alternative languages, and universal content.
  • Helps reduce the digital divide.
  • Fosters audience loyalty by providing an accessible and effective experience.
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Efficiency

Optimization of resources and cost reduction

  • Lowers development and maintenance costs for digital platforms.
  • Improves indexing by search engines.
  • Facilitates the reuse of content.
  • Optimizes server load (thanks to better structure, efficient use of styles, and textual alternatives).
  • Improves bandwidth management.
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Responsibility

Social commitment and reducing the digital divide

  • Strengthens brand image and corporate reputation.
  • Allows you to stand out from the competition.
  • Extends reach to a significant portion of the population (over 3.5 million people in Spain require accessible digital services).
  • Helps close the digital divide and foster inclusion.
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Legislation

Regulatory compliance and adaptation to new regulations

  • Comply with digital accessibility legislation
    • Law 34/2002, of July 11, 2002, on services of the information society and electronic commerce (LSSICE).
    • Law 51/2003, of December 2, 2003, on equal opportunities, non-discrimination, and universal accessibility for people with disabilities (LIONDAU).
  • Meet the objectives of new European initiatives
    • Creation of new markets (thanks to new services, applications, and content).
    • Increased productivity, growth, and employment.
    • Better access to information and communication tools.
  • Helps reduce the digital divide.
Group 48096704 - Accesibilidad Web

The automatic AI tool that supports compliance with the European Accessibility Regulations.

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